Literacy Project Reflection

 

About a week ago I was assigned a project by my teacher. The assignment was to create some type of advertisement to encourage teenage boys or just men in general to read more. I chose to create a video for this project, specifically one that grabs the attention of these boys, something they could relate to that won't bore them. I find it easier to get the attention of teenage boys through video rather than by poster or social media post, because it gives them something to look at and listen to, and it keeps them engaged. In my video I decided to relay my message through a bit of a rap. I used lyrics that rhyme to hopefully create a catchy tune. I also chose to use celebrities that have a big influence on many teenage boys of recent years, because this helps to show them that even some of their role models like to read and they shouldn't be afraid of being judged for doing it.

 Instead of just saying these celebrities names and what books they like, I used images of each celebrity and their favorite books. I used one silly image/meme of each celebrity to grab the attention in the beginning, and then I use a normal more professional image paired a long with images of the previously stated books for each celebrity. Some of the choices I had to make for this video were the formatting. I originally wanted to use calm music for my video, but I soon realized that would only bore them and possibly encourage them to fall asleep. This is why I instead chose to create a rap for my video. 

I think my video turned out really well. It may not be seen as the most professional video in most adults eyes, but it reaches the ultimate goal of inspiring teenage boys to read more and not be embarrassed by it. I do however wish I could've made a longer video for it. If I had not duration limit I would've preferred to make a skit and include even more familiar faces. I would've also had a more well put together script for the video. I believe that the level of effectiveness will change overtime as these celebrities become "ancient" in the hall of fame .